Innovative Advertising
I received a rather nifty package at work yesterday, one of the the more interesting examples of advertising I have seen for some time…
In the same way that some birthday cards play a message or tune as you open them, this mailer started to play an advertising video. A hidden magnet detects whether the cover is open or closed, and plays the video on a loop when open.
I was impressed.
I don’t really have need of the service (stukent.com/special), but I started to experiment with the package. At the bottom of the mailer I could see a Mini-USB port. Connecting a cable allowed me to see that the device showed up as external storage (Ad), with a video directory. Providing I replaced the existing video file there with nothing larger than 97.4 MB, I could play my own videos on the device. Neat.
When I have more time to kill, I am going to cut away the cardboard exterior, and see how I can repurpose this. Possibly in a small frame. Could make for a clever animated wallhanging.
Thank you mysterious stranger for sending me this. I hope you get some business out of this…
George B. Armstrong
Indent
Mini-Recording Studio Wishlist
Earlier this year, I requested some equipment at work. Basically what I wanted was a room in which faculty could walk in and record reusable video content for online and hybrid classes. Something simple, yet flexible. My wishlist is below. This all could be accomplished using a Windows Surface Pro with Camtasia installed, but I think ScreenFlow is a better editing package. Having a dedicated room allows for more flexibility in presentation style, with faculty able to stand in the room (adjustable camera and desk), or sit at a stool.
I have been experimenting with the combination of ScreenFlow, Open-Sankoré, and the Wacom Cintiq tablet. So far I am impressed. Open-Sankoré is prone to the occasional crash, but this might be down to my testing on older equipment.









